Schermafbeelding 2022-07-01 om 14.38.55.png

Nationale-Nederlanden

A metaphor for life and all the changes that come with it.

For Nationale-Nederlanden we created a completely new brand campaign. With the new creative strategy, the new theme and the new handwritten font Nationale-Nederlanden can rebuild its brand for years to come.

This film is the first of many and it’s a metaphor for life and all the changes that come with it. Do you want to know how to deal with this? Take an example from this girl. Because with a little support you can overcome any change.

Concept created with Sharon de Graaf | Creative Agency: Achtung / Dentsu Creative | Client: Nationale-Nederlanden | | Production Company: Cake Film & Photography | Directed by Marit Weerheijm | DOP Martijn Melis | Edited by Nina Graafland | Grading by Joppo (de Grot) | Music curation by Dolf Bekker (Massive Music) | | Music selection by Mees Ubachs | Sound by Joep Meijburg | Public Audio | Handwritten font by Anna Kiosse

Previous
Previous

Six Minute Stories

Next
Next

Ball boy or ball girl?