Fanta
A hyper social campaign for Fanta.
Fanta asked us to come up with a campaign for the launch of a new twisted bottle. This new design was launched in 8 European countries. We wanted to give a simple twist to reality and be very visible online. With our idea, we created a fun visual world for teens to have fun with. In the end the campaign endured for a full year and we made more than 200 Gifs, emoji’s, videos and even a downloadable font book called Fonta.
Concept created with Sharon de Graaf | Creative Agency: Ogilvy | Client: Fanta | Production company: CAVIAR | Directed by Dent de Cuir